Examining the Moderating Role of the Technology Acceptance Model in the Effect of Technical Factors on the Use of Cryptocurrencies in Commercial Transactions

Authors

  • Mohammad Reza Dehghani Mahmoudabadi Assistant Professor, Department of Computer Engineering, Faculty of Engineering, Bafgh Branch, Islamic Azad University, Yazd, Iran
  • Mohammad Hossein Ashrafi Bafghi M.Sc. Student, Department of Computer and Information Technology, Bafgh Branch, Islamic Azad University, Yazd, Iran

DOI:

https://doi.org/10.63053/ijmea.92

Keywords:

Technology Acceptance Model (TAM), Technical Factors, Cryptocurrencies, Commercial Transactions.

Abstract

The present study aims to examine the moderating role of the Technology Acceptance Model (TAM) in the relationship between technical factors and the use of cryptocurrencies in commercial transactions. In terms of methodology, this study is descriptive-survey in nature and employs a quantitative research approach. The statistical population in 2025 consisted of all businesses engaged in e-commerce, small and medium-sized enterprises (SMEs), individual users, and experts in information technology and finance related to cryptocurrencies, all of whom had experience with or the capacity to use cryptocurrencies in commercial transactions. Using Cochran’s formula for an unlimited population, a sample size of 384 participants was determined and selected through non-probability convenience sampling.

Data were collected using three researcher-developed questionnaires addressing: (1) technical factors affecting the use of cryptocurrencies, (2) the use of cryptocurrencies in commercial transactions, and (3) Davis’s Technology Acceptance Model. The questionnaires were administered through field research. The validity and reliability of the research instruments were confirmed using appropriate statistical tests. Data analysis was conducted using SPSS Version 27 and SmartPLS Version 3.

The findings indicated that the Technology Acceptance Model significantly moderates the relationship between technical factors and the use of cryptocurrencies. Furthermore, technical factors were found to have a direct, positive, and significant effect on cryptocurrency use. The findings ultimately suggest that the Technology Acceptance Model serves not only as an explanatory framework but also as a reinforcing factor that strengthens the effect of technical factors on cryptocurrency adoption. Merely investing in the improvement of technical aspects, without considering users’ perceptions of usefulness and ease of use, does not necessarily lead to widespread adoption. Therefore, policymakers and managers are advised to pursue the development of technical infrastructure alongside efforts to enhance users’ cognitive and perceptual capabilities through education and user-friendly design.

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Published

2026-09-26

How to Cite

Dehghani Mahmoudabadi, M. R., & Ashrafi Bafghi, M. H. (2026). Examining the Moderating Role of the Technology Acceptance Model in the Effect of Technical Factors on the Use of Cryptocurrencies in Commercial Transactions. International Journal of Applied Research in Management, Economics and Accounting, 3(2), 67–80. https://doi.org/10.63053/ijmea.92

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Vol. 3 No. 2 (2026): IJMEA

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