ALIYARI, Mahdi. Implementation of IT and Customer Relationship Management Capabilities on Marketing Performance in Banks. International Journal of applied Research in Management, Economics and Accounting, [S. l.], v. 2, n. 4, p. 208–218, 2025. DOI: 10.63053/ijmea.69. Disponível em: https://ijmeapub.com/index.php/pub/article/view/69. Acesso em: 23 oct. 2025.